Pic Tip # 15: Catch some customers with bait they will bite.
Friday, February 10, 2012
Friday, February 3, 2012
Wednesday, February 1, 2012
Knowing your target audience and developing ways to attract that audience matters.
What have you done to target audiences? Why do you think targeting audiences is important?
Friday, January 27, 2012
Friday, January 20, 2012
Pic Tip # 12: Light it up. Make it special. If something seems boring, make it exciting. LA Philharmonic does this with its Hollywood Bowl concerts that involve creative lighting and, on occasion, fireworks, as well as video screens that make it easier to see what's happening if you're sitting in the cheap seats.
Friday, January 13, 2012
Friday, January 6, 2012
Pic Tip # 10: Make partnerships. This pic is of a wall of fliers for different Bay Area theater companies. But it is found at Hillbarn Theatre.