Thursday, September 29, 2011

Amazon announces new color touch Kindle Fire

Amazon is releasing a series of new Kindles, including the color touch Kindle Fire, which is a cross between a Nook and an iPad. It includes the size and convenience of the Nook Color, but also the video and music capabilities of the iPad. It will certainly drive a lot of traffic to Amazon's non-book products such as its film streaming Prime service. And it has this Nook user wishing she could trade in her Nook Color for the Kindle Fire (not that I'm not grateful and satisfied with what I have). Plus it's cheaper ($199). And so are the other three new Kindles (as cheap as $79). Watch the video below for details.

What do you think? Is there a market for the Kindle Fire? Will it make things difficult for Nook Color? Will you be switching to Kindle now?

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